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University & Pro Programs

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Great Lakes Executive Learning

6 Months  • Online

Dedicated Career Support
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Great Lakes Executive Learning

12 months  • Online

Certificate from Great Lakes

Free Social Media Marketing Courses

img icon BASICS
Introduction to Digital Marketing
star   4.45 1.1M+ learners 2.5 hrs

Skills: SEO and SEM, Content Marketing, Social Media Marketing, Automated Marketing, Affiliate Marketing, Pay Per Click

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Content Marketing Basics
star   4.48 151K+ learners 1.5 hrs

Skills: Content strategy, audience & behavior analysis, brand awareness, content creation & distribution, WordPress management, SEO, Google Analytics, and social media–email marketing integration

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Social Media Marketing
star   4.52 103.8K+ learners 2.5 hrs

Skills: Social media strategy, content planning, analytics, engagement, advertising & campaigns, community building, brand storytelling, cross-channel marketing, and chatbot automation

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Social Media Management
star   4.55 80.1K+ learners 1.5 hrs

Skills: Social Media Management, Developing Marketing Strategies, Posting and Analysing Content, Social Media Management Campaign, Social Media Management tools, Building Social Media Presence

img icon BASICS
LinkedIn Marketing
star   4.56 29.1K+ learners 2 hrs

Skills: LinkedIn marketing, profile optimization, audience targeting, content strategy, analytics, brand building, lead generation, group networking, and professional connection growth

img icon BASICS
YouTube Marketing
star   4.52 31.9K+ learners 1 hr

Skills: YouTube SEO, YouTube Marketing Tools

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Instagram Marketing Fundamentals
star   4.42 179K+ learners 1 hr

Skills: Instagram Analytics & Demographics, Business Account Setup, Feature Navigation, Marketing Strategy, Audience Segmentation, Competitor Analysis, Content Creation & Curation, Conversion Tactics, Visual Editing, Scheduling, Profile Optimization, Collabration

img icon BASICS
Facebook Business Manager
star   4.51 59.5K+ learners 2 hrs

Skills: Campaign Dashboard, Optimizing the Campaign

free icon BASICS
Introduction to Digital Marketing
star   4.45 1.1M+ learners 2.5 hrs

Skills: SEO and SEM, Content Marketing, Social Media Marketing, Automated Marketing, Affiliate Marketing, Pay Per Click

free icon BASICS
Content Marketing Basics
star   4.48 151K+ learners 1.5 hrs

Skills: Content strategy, audience & behavior analysis, brand awareness, content creation & distribution, WordPress management, SEO, Google Analytics, and social media–email marketing integration

free icon BASICS
Social Media Marketing
star   4.52 103.8K+ learners 2.5 hrs

Skills: Social media strategy, content planning, analytics, engagement, advertising & campaigns, community building, brand storytelling, cross-channel marketing, and chatbot automation

free icon BASICS
Social Media Management
star   4.55 80.1K+ learners 1.5 hrs

Skills: Social Media Management, Developing Marketing Strategies, Posting and Analysing Content, Social Media Management Campaign, Social Media Management tools, Building Social Media Presence

free icon BASICS
LinkedIn Marketing
star   4.56 29.1K+ learners 2 hrs

Skills: LinkedIn marketing, profile optimization, audience targeting, content strategy, analytics, brand building, lead generation, group networking, and professional connection growth

free icon BASICS
YouTube Marketing
star   4.52 31.9K+ learners 1 hr

Skills: YouTube SEO, YouTube Marketing Tools

free icon BASICS
Instagram Marketing Fundamentals
star   4.42 179K+ learners 1 hr

Skills: Instagram Analytics & Demographics, Business Account Setup, Feature Navigation, Marketing Strategy, Audience Segmentation, Competitor Analysis, Content Creation & Curation, Conversion Tactics, Visual Editing, Scheduling, Profile Optimization, Collabration

free icon BASICS
Facebook Business Manager
star   4.51 59.5K+ learners 2 hrs

Skills: Campaign Dashboard, Optimizing the Campaign

Social Media Marketing Courses with Certificate

Social Media Marketing is a strategy that leverages social media platforms to connect with audiences, build brand awareness, increase sales, and drive website traffic. It involves creating and sharing high-quality, engaging content, listening to audiences, analyzing results, and running advertisements. Platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube are commonly used for these purposes. Great Learning’s Free Social Media Marketing Courses are designed to help you master these essential skills, providing you with the knowledge to market a brand on social media effectively.

Key Highlights of Our Free Social Media Marketing Courses Collection

  • Learn about social media strategies, content creation, and advertising techniques.

  • Courses cover building brand value, increasing web traffic, and growing sales through social media.

  • Gain practical knowledge of popular social media tools like Buffer for scheduling and managing posts.

  • Receive a certificate upon completing the course, adding credibility to your social media marketing skills.

Skills Covered

When you complete the Social Media Marketing courses, you will develop the following skills:

  • Social Media Strategy: Learn how to design effective strategies tailored to specific goals, whether building brand awareness, increasing traffic, or driving sales.

  • Content Creation: Understand how to create engaging content, including images, videos, and articles, tailored for different platforms.

  • Social Media Analytics: Master tools and techniques to analyze the performance of social media campaigns, track engagement, and improve marketing strategies.

  • Advertising on Social Media: Learn how to create compelling ads that resonate with your audience, driving brand visibility and conversions.

Who Should Take Our Free Social Media Marketing Courses?

These courses are ideal for:

  • Marketing Professionals: Individuals looking to improve their social media marketing knowledge and stay up-to-date with the latest tools and techniques.

  • Business Owners: Entrepreneurs who want to leverage social media to grow their businesses and increase customer engagement.

  • Students: Anyone interested in building a digital marketing or social media management career.

  • Beginners: Those new to social media marketing want to learn how to engage an audience and grow a brand effectively.

What Will You Learn in Our Free Social Media Marketing Courses?

In our Social Media Marketing courses, you will learn how to:

  • Develop a social media marketing strategy that aligns with your business goals, whether increasing brand visibility, boosting web traffic, or generating sales.

  • Use tools like Buffer to plan, schedule, and publish content on social media platforms, ensuring consistency and maximizing engagement.

  • Monitor and engage with your audience, using tools to track conversations and respond effectively to feedback and inquiries.

  • Analyze the performance of your social media campaigns, identifying key metrics like reach, engagement, and conversion rates to refine your strategy.

  • Create targeted advertisements that capture your audience’s attention, helping to build brand value and increase conversions.


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Our learners also choose

Learner reviews of the Free Social Media Marketing Courses

Our learners share their experiences of our courses

4.47
68%
22%
6%
1%
3%
Reviewer Profile
Umair Ali

5.0

“Unlocking the Power of Digital Marketing”
Through the Introduction to Digital Marketing course on Great Learning, I gained a comprehensive understanding of the digital marketing ecosystem. I learned about the importance of SEO, social media marketing, and content creation in reaching target audiences. This course helped me develop a solid foundation in digital marketing principles and strategies. I'm excited to apply these skills in real-world scenarios and continue learning about the latest digital marketing trends.
Reviewer Profile

5.0

“The Course Covers a Wide Range of Digital Marketing Topics, Including SEO, Content Marketing, Social Media Marketing, Email Marketing, and Analytics”
What I like is the comprehensive approach of the Digital Marketing Course, which not only covers essential topics but also incorporates hands-on projects and real-world case studies. The flexibility of the learning format allows me to balance my studies with other commitments, and the opportunity to learn from industry experts has been incredibly valuable. Additionally, the focus on current trends ensures that I am gaining relevant skills that will help me succeed in the digital marketing landscape. Overall, it’s an enriching experience that I truly appreciate!
Reviewer Profile

5.0

“Gaining Hands-On Knowledge of SEO and Social Media Strategies”
I really enjoyed learning how digital marketing strategies like SEO and content marketing can drive traffic and engagement. The practical applications of tools like Google Analytics and the emphasis on real-world examples made the learning process both engaging and impactful. Understanding how content creation and brand building can work together to strengthen a brand’s presence online was a key takeaway for me.
Reviewer Profile

5.0

Country Flag India
“Maximizing Learning: My Transformative Experience with Online Education”
Enrolling in an online course was a transformative experience, broadening my understanding and fitting seamlessly with my schedule. Interactive forums and live webinars created a strong sense of community, while the ability to revisit materials at my own pace deepened my comprehension. Diverse perspectives from classmates enriched my learning, offering new insights. Overall, the course expanded my knowledge and enhanced my self-discipline and time management skills, making it an invaluable educational journey.
Reviewer Profile

5.0

Country Flag India
“With Introduction to Digital Marketing Course, I Gained a Foundational Understanding of Key Digital Marketing Concepts Such as SEO, Content Marketing, and Social Media Strategies”
The real-world examples and case studies helped me understand how digital marketing strategies are implemented across industries. I also enjoyed learning about SEO and how content marketing ties into building brand presence, as it gave me actionable skills that I can apply in any marketing scenario.
Reviewer Profile

5.0

“Learning from Great Learning Provides Hands-On Experience with Tools Like Google Analytics, SEO, PPC, Public Relations, and Social Media Strategies”
Great Learning offers a comprehensive and practical approach to education in fields like data science, artificial intelligence, and digital marketing. It is a flexible online platform to upskill your knowledge.
Reviewer Profile

5.0

Country Flag United States
“Platform Interface is Very Easy and User-Friendly”
I wanted to extend my heartfelt congratulations on the successful organization of Great Learning. The content was not only relevant and well-structured but also extremely engaging. You managed to create a stimulating and enriching learning environment for all participants.
Reviewer Profile
Anamta Wahid

5.0

“Key Highlights of My Learning Journey”
I enjoyed the hands-on approach and practical examples, which made the concepts of digital marketing more relatable. I also appreciated how the course covered a wide range of topics, from SEO to social media marketing, giving a comprehensive overview of the digital landscape.
Reviewer Profile

5.0

“I Particularly Enjoyed the Interactive Discussions and Hands-On Activities That Reinforced the Concepts”
The variety of topics covered kept the sessions engaging, and the opportunity to collaborate with peers made the learning experience more enriching. The practical applications of the theories discussed were especially helpful in understanding the material better.
Reviewer Profile

5.0

“The Digital Marketing Experience Was Really Educative”
The evolution... The instructor was eloquent and showed excellent skills and tools which were easy to follow. I enjoyed the course.

Meet your faculty

Meet industry experts who will teach you relevant skills in artificial intelligence

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Mr. Vishal Padghan

Vishal has 3+ years of experience in the field of Data Science, Digital Marketing and Cloud Computing. He has expertise in Cloud platforms Like AWS, Azure and has exposure to Paid Marketing, Organic Marketing and Content. He has been in the Digital space from the last 3 years and also, he has been involved in teaching numerous classes for Digital Marketing and Cloud Computing

Frequently Asked Questions

What is social media marketing and how does it work?

Social media marketing is a vertical of Digital Marketing that uses social media platforms to achieve sales, build brand value and increase website traffic. It deals with presenting content in the form of advertisements to attract the customers. 

Can I learn social media marketing online?

Yes, you can learn social media marketing online. Great Learning offers you a platform to learn social media marketing for free online. You will also receive a certificate for the course after the successful completion. 

How do beginners start social media marketing?

To learn social media marketing, start with learning Digital Marketing. It is easier to understand social media marketing once you have a good hold on digital marketing. The techniques are narrowed down from digital marketing to social media marketing.