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Great Learning
Free Courses
Digital Marketing

Free Digital Marketing Course with Certificate

Name: Introduction to Digital Marketing
Rating: 4.45 (41621 reviews)

Introduction to Digital Marketing

Enroll in this digital marketing course and learn the essentials and fundamentals of digital marketing, including content marketing, SEO, SEM, social media, affiliate, and automated marketing.

Instructor:

Mr. Vishal Padghan

4.45

Ratings

Beginner

Level

3.0 Hrs

Learning hours

961.2K+

Learners

Enrol free with email

Certificate of completion

Presented to

Your Name

For successfully completing a free online course

Introduction to Digital Marketing

Provided by

Great Learning Academy

Skills you’ll Learn

SEO and SEM

Content Marketing

Social Media Marketing

Automated Marketing

Affiliate Marketing

Pay Per Click

About this course

In this free digital marketing course, you'll explore the fundamentals and significance of digital marketing and learn how to deploy its strategies effectively. You will delve into the various aspects of digital marketing, such as Content Marketing, SEO, SEM, Social Media Marketing, Affiliate Marketing, Automated Marketing, Pay-per-click, and PR.

This course also provides a free certificate, which signifies an achievement in advancing your career.

Advantages of completing this course

Increased career opportunities: As businesses increasingly rely on digital marketing, the demand for skilled professionals is growing. Completing this course can make you a more attractive candidate for marketing positions or help you start your own business.
Potential for increased income: With the skills and knowledge gained from the course, you can command a higher salary in a marketing role or charge more for your freelance services.

How to start a career after completing the course?

Network Building: Globally connect with professionals and peers in the digital marketing field.
Portfolio Development: Create a portfolio showcasing your digital marketing projects and skills.
Certification Utilization: Leverage the course certificate to enhance your resume and LinkedIn profile.
Specialization: Choose a specific area of digital marketing, such as SEO or social media.
Job Application: Apply for executive level positions in digital marketing to gain practical experience.

Ready to take your Digital Marketing knowledge to the next level? Check out our Postgraduate Program in Strategic Digital Marketing and turn your passion into a profession.

Why upskill with us?

1000+ free courses

In-demand skills & tools

Free life time Access

Course Outline

What is Digital Marketing?

In this module, you will understand the definition of digital marketing, how it has evolved, and why it is essential in this digital era.

Why Digital Marketing?

In this module, you will understand why Digital Marketing has come into the picture and why it is becoming so popular. Get familiar with the history of the evolution of Digital Marketing and what has changed its use.

How to do Digital Marketing?

Here, you will come across various use cases where you are explained how Digital Marketing is done. Different examples will be given to make you understand its use in different situations.

Types of Digital Marketing

Digital Marketing has quite a few types that include Content Marketing, SEO & SEM, PC, Affiliate Marketing, and a lot more. In this module, you will briefly be introduced to these types of Digital Marketing.

Content Marketing

Content is central to any marketing. In this module, you will be introduced to content marketing and its importance in Digital Marketing. The process of Content Marketing will be taught, which will show you how to use the content for better reach to the target audience.

Our course instructor

Mr. Vishal Padghan

1.8M+ Learners

49 Courses

Vishal has 3+ years of experience in the field of Data Science, Digital Marketing and Cloud Computing. He has expertise in Cloud platforms Like AWS, Azure and has exposure to Paid Marketing, Organic Marketing and Content. He has been in the Digital space from the last 3 years and also, he has been involved in teaching numerous classes for Digital Marketing and Cloud Computing

Trusted by 10 Million+ Learners globally

4.8

4.81

4.97

4.7

What our learners say about the course

Find out how our platform helped our learners to upskill in their career.

4.45

★★★★

★ ☆

Course Rating

★

67%

★

☆

23%

★

☆

★

☆

★

☆

What our learners enjoyed the most

Skill & tools

60%

60% of learners found all the desired skills & tools

Ratings & Reviews of this Course

Anchal Verma

5.0

★★★★ ★

Very Helpful for Me, As a Beginner I Am Able to Understand All the Topics

I really enjoyed the online course. I thought it was well-planned and laid out, easy for me to follow. The workload was just enough, so I could finish everything with enough time, learn about the topics, and not feel overloaded and rushed. Overall, I really like this class because all lectures and tests are straightforward.

Kayla Cecilia Becker

5.0

★★★★ ★

Mastering Content Marketing for SEO and Brand Growth

Through this course, I gained comprehensive insights into leveraging content marketing to enhance SEO, build brand identity, and expand social media reach. I learned effective strategies for creating and distributing valuable content that drives traffic, fosters audience engagement, and strengthens brand presence. This course equipped me with practical skills and knowledge to implement impactful content marketing tactics and achieve measurable results.

SHUBHAM SAWANT

5.0

★★★★ ★

Best Learning Experience Ever in My Career

I recently completed a digital marketing course, and I can confidently say it was a transformative experience that exceeded my expectations. Here’s a detailed overview of the course.

Jonathan iyke

5.0

★★★★ ★

Reflecting on My Digital Marketing Learning Journey

My journey into digital marketing has been both enlightening and transformative. Initially, I was drawn to the dynamic nature of the field, where creativity meets analytics. I began with foundational concepts like SEO and content marketing, gradually delving into social media strategies and email campaigns. Each lesson offered practical insights, allowing me to apply what I learned to real-world scenarios. Networking with industry professionals and participating in workshops further enriched my understanding, fueling my passion for crafting compelling digital strategies.

Shree Risingup

5.0

★★★★ ★

I Recently Enrolled in the Digital Marketing Course at Great Learning, and I Couldn't Be More Pleased

I recently enrolled in the digital marketing course at Great Learning, and I couldn't be more pleased with my experience! The curriculum is well-structured and covers a comprehensive range of topics, from SEO and content marketing to social media strategies and analytics. The instructors are knowledgeable and passionate, making complex concepts easy to understand. I highly recommend Great Learning to anyone looking to enhance their skills in digital marketing. It's an investment in your future that you won’t regret!

Madhumitha S

5.0

★★★★ ★

Digital Marketing - Search Engine Optimization (SEO): Improving a Website's Visibility in Search Engine Results Pages (SERPs). Social Media Marketing. Content Marketing

I thoroughly enjoyed the digital marketing course! The content was engaging, informative, and well-structured. I particularly appreciated the hands-on exercises and real-world examples that helped me apply the concepts to practical situations. The instructors were knowledgeable and supportive, providing valuable guidance and feedback. I gained a solid understanding of various digital marketing strategies and tools, which I'm confident will be beneficial in my career. I would highly recommend this course to anyone interested in learning about digital marketing.

Ayomide

5.0

★★★★ ★

Well Taught and Properly Put Together.

The lesson was great, as were the instructors. It was simplified and easy to understand.

Roda Mae D. Ozaeta

5.0

★★★★ ★

Very Beginner-Friendly Lessons, and Real-Life Scenario Examples

I like, first and foremost, that this website/company gives free courses like this, which gives chances to the underprivileged to learn a skill/course like this 'Introduction to Digital Marketing,' and the lecture is very beginner-friendly. I also want to commend the instructor for using 'examples' to explain or expound the given definition. Hats off to the team. 🏆🏆🏆

Abdur Rehman

5.0

★★★★ ★

Comprehensive and Insightful Digital Marketing Basics.

I appreciated the detailed explanations and practical examples provided throughout the course.

Anointing Oluwatosin

5.0

★★★★ ★

To Be Honest, I Really Enjoyed It, It Really Gave Me the In-Depth Basics I Needed as a Beginner

I really loved the fact that the course and the instructor were easy to flow with. The instructor didn't rush the course; he took time to explain, which is really nice.

Certificate of completion

Presented to

Your Name

For successfully completing a free online course

Introduction to Digital Marketing

Provided by

Great Learning Academy

Introduction to Digital Marketing

3.0 Learning Hours . Beginner

Why upskill with us?

1000+ free courses

In-demand skills & tools

Free life time Access

10 Million+ learners

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Dell, Inc, US

The learning experience was very enriching and the mentors and advisors were very supportive all along. I'm extremely glad I signed up for the program. I definitely got what I wanted from the program and strongly recommend it.

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ExxonMobil, US

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VMWARE, US

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Vice President

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Global Category Manager

Materion Corporation,US

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Kati Laev

Customer Service Administrator

CMT Limited UK

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Hugh Hanlon

Defense Research Analyst-Associate, Booz Allen Hamilton (United States)

Booz Allen, US

The AIML program has given me solid foundational knowledge around Python, AI, and ML. The program content was very well-curated, and it covered the right things in the right depth for a program like this.

Pertuso Dryonis

Sr. Advisor Applied Data Analytics, Hess Corporation (United States))

Hess, US

And thousands more such success stories..

Frequently Asked Questions

What is digital marketing and why is it important?

Digital marketing involves promoting products or services using digital channels such as search engines, websites, social media, email, and mobile apps. It's crucial because of the increasing reliance on digital platforms by consumers.

What is the difference between seo and sem?

While SEO focuses on improving organic search results, SEM (Search Engine Marketing) includes paid tactics like pay-per-click (PPC) advertising to increase website visibility on search engines.

Is the Introduction to Digital Marketing course a certification course?

This Introduction to Digital Marketing course offers a certificate of completion, not a professional certification.

What are the key components of a digital marketing strategy?

Key components include SEO, content marketing, social media marketing, PPC advertising, email marketing, and mobile marketing. Each plays a unique role in a comprehensive digital marketing plan.

What is the role of analytics in digital marketing?

Analytics help measure the effectiveness of digital marketing campaigns. They provide insights into customer behavior, campaign performance, and ROI, enabling marketers to make data-driven decisions.

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