The emergence of conversational AI, particularly the ChatGPT model, has opened up new opportunities for marketers. In this webinar, marketers will learn how to leverage ChatGPT's capabilities to enhance their marketing efforts. The webinar will cover the technology behind ChatGPT, and how it can be trained to generate human-like text. The presenters will then showcase various use cases, including personalized messaging, and automated content creation. Real-life examples of brands successfully using ChatGPT will also be discussed. By the end of the webinar, marketers will have a better understanding of how ChatGPT can benefit their marketing strategies.
Agenda for the session
- Introduction to ChatGPT and it’s benefits for marketers
- Use Cases of ChatGPT for Marketers
- Best practices for using ChatGPT in marketing
- Monitoring engagement metrics and customer insights by using chatGPT
About Speakers
Maureen Gaige-Edwards
Founder, 8 Simple Steps
Maureen is an award-winning branding, marketing, and business strategist, and 2x inventor. She is a keynote speaker and national instructor and consultant to startups and small businesses, guiding them to launch, build, turn around, or scale stronger, using her inventive proprietary S.T.A.R.T. Blueprint and V.A.L.U.E. Accelerator Process. She is recognized as the leader in taking the hard out of entrepreneurship by eliminating the complexity, overwhelm, and common mistakes of starting, building & scaling a profitable and sustainable business -- all in 8 Simple Steps.
Advanced Digital Marketing and Growth Strategies Program
The Advanced Digital Marketing and Growth Strategies Program from Wharton Online teaches all the best practices you need to drive growth for your organization. Designed by seasoned faculty from the Wharton School of the University of Pennsylvania, the program helps you succeed across all digital marketing stages, i.e., planning, creating, implementing, measuring, and optimizing digital engagement strategies.
