Pursue the Industry Relevant Executive Management Course with Great Lakes Executive Learning
Management plays a vital role in the building of any organisation. It is an essential component of the organisational structure in any domain. Be it the IT sector, or the entertainment industry. Before moving further, let us understand what we mean by management.
The process of planning, organising, directing and controlling several activities in an organisation and applying available resources to meet the organisational goals efficiently is known as management. Management is significant, and it is influential.
As we all are aware, operating a business can be very challenging. There are multiple decisions to be taken in the ever-changing marketplace as new technologies are continually evolving. Companies are seeking to hire talented individuals who have the skills and knowledge of the latest technologies such as Digital Marketing, Analytics, Data Science, and more that can help in boosting the workflow in your company. And one of the best ways to learn these skills is to enrol in a management course. Now that we know what Management means let us understand the benefits and applications of management.
Benefits of Management :
Achieving Group Goals :
As a manager, one of the key responsibilities would be to analyse the potential of your team and to distribute the work accordingly, thus helping you achieve the group goals. Ensuring that all the individuals in your team are working on different tasks but working towards a common end goal isn’t simple. This is where a manager comes in and helps in identifying and analysing the potential of the team and assigning tasks accordingly. Through online management courses, a manager can learn how to attain these skills.
Improve Efficiency :
Planning is one of the fundamental steps in the management process. A manager needs to work towards improving efficiency and thus, planning to get better results and improving the overall functioning of the business. To do so, a manager must also be able to deliver the outcomes within a specific period.
Cost Reduction :
Another benefit of management is the optimum usage of human resources and resources available. A good plan will help you reduce costs at a significant level. An online MBA program can help you learn the skills of cost reduction and help you better understand why an organisation would require individuals who have these skills.
Designing a Dynamic Organisation :
Change is the only constant in today’s world. The business environment is continuously evolving with the advent of new technologies. A manager plays a crucial role in helping any organisation in adapting to these constant changes and being able to maintain an edge in this market. They also work on designing a dynamic work environment that can adapt to any sudden changes in the market and work towards building harmony.
Helps in achieving personal objectives :
After you take up the online management programs in the US, a manager's goal is to help individuals in realising their personal goals in such a way that they are contributing to the organisational objectives simultaneously. They act as motivators and thus, promote a collaborative environment that is required for a business to succeed.
Growth and Development of the Organisation
Good management can help in producing enhanced products and services for the customers. Improved products and services result in greater profits for the organisation. Thus, ensuring that you have an executive education will pave the way for better development of the organisation and also an increase in employment opportunities.
A management program in the US or executive pg program in management is one of the most in-demand courses in the US. Several fresh graduates and experienced professionals are looking to upskill and enhance their skills to fit in the roles of management. Thus, they look for various business management and administration courses that will help them understand the industry requirements and relevant concepts. The online management executive program by Great Learning is one of the best programs to step into the field of management and master the industry-relevant skill set.
Career Opportunities and Demand of the Program in the Respective Country
The career opportunities available to you after management training is the US are abundant. The median salary of a professional working in the US reached its all-time high in 2019, according to the graduate management admission council or the GMAC. According to GMAC, the recently graduated students would earn up to $115,000, which is way better than their predecessors.
Most recruiters and the alumni emphasise on taking up executive management programs that can help you build your credibility and ensure that you have the required skills and knowledge to oversee the multiple departments and handle your managerial responsibilities with efficiency.
Job Roles and Salary Structure
Some of the typical job roles after completing management executive programs are as follows:
- Chief Executive
- Computer and Information Systems Manager
- Marketing Manager
- Financial Manager
- Sales Manager
- Public Relations Manager
Let us discuss each of these job roles and also the salary earned under each job description in the US.
1. Chief Executive
A chief executive works on planning, coordinating and also overseeing the operations of the company. They ensure that the team meets the required goals and work in the public and private sector too. On average, they earn the highest salary of all the management positions. The average wage earned by a chief executive in the US is $194,350. Among which the top 10% of the employees are earning up to $208,000, and the bottom 10% earn close to $69,070 or less.
2. Computer and Information Systems Manager
Information Technology Managers, also known as Computer and Information Systems managers, work towards planning, coordinating, and overseeing the activities of the organisation that are related to technology. They work on figuring out the IT needs of an organisation and implementing these requirements. They can use in a variety of fields that rely on technology. The average salary in the US is $145,740.
3. Marketing Manager
A marketing manager works towards identifying the markets for the products and services and develops marketing strategies and campaigns that will lead to the overall success of the company and maximise profits. All the marketing efforts of the company are looked after by the marketing manager, be it digital marketing or traditional. They also work closely with the sales team, public relations teams, the product development teams to ensure that the marketing campaigns are successfully executed. The average salary of a marketing manager is $144,140. If you belong to the top 10%, then you will earn $208,000 or more, while the bottom 10% make close to $67,490.
4. Financial Manager
A financial manager deals with all things related to the financial health of an organisation. They develop long-term financial goals and also work on implementing these plans with the help of investments, financial reports, and market analysis. A financial manager works closely with the other departments in any organisation of the company. They earn an average of $139,720 in the US.
5. Sales Manager
A Sales manager oversees the sales team in the organisation. They set the goals and also implement the training programs that are necessary for a team to meet their goals in terms of the number of leads generated, sales achieved, and more. They build working strategies that will help in improving an organisation's sales records. The average salary of a sales manager is $135,090 in the US.
6. Public Relations Manager
Planning and overseeing the programs and campaigns that help in building a favourable public image for the company is one of the critical responsibilities of a public relations manager. They work on various media releases, fundraising events and strategies that will help an organisation build the right brand image and relationship with the general public. The average salary earned by a PR Manager is $123,360 in the US.
Why should you choose the Executive Management program by Great Learning?
If you are aspiring to become a manager, your best choice would be to take up executive management courses such as the course offered by Great Learning in the US. Although many institutions claim to provide quality education, taking up business management in the US has its perks. So, why should you choose the executive management program and learn management skills online?
Great Learning is one of the most reputed and highly trusted institutions in India and abroad. Alumni have appreciated for the excellent quality of education that it delivers and its association with top-notch organisations that take part in the placements drive and provide career opportunities. Here are some of the reasons why you should take up the executive management online program in the US.
World-Class Faculty
The best faculty will teach you all the classes. The pool of faculty comprises individuals from leading Indian and International institutions such as Harvard Business School, Stanford Graduate School of Business, University of Chicago, Kellogg School of Business, IIM Bangalore, IIM Ahmedabad, IIT Delhi, IIT Bombay, and more.
Flexibility
The Executive management program is an online program and is thus, highly flexible. It is not just suited for fresh graduates but also great for working professionals who wish to upskill and upgrade their knowledge and skills. These online classes are scheduled to cause minimal disruption to your professional work timings and are one of the best choices out there.
Mentorship
Experts in the field of management, digital marketing, business analytics, data science and more will act as personal mentors who will be available to assist you throughout your course. These mentors will also help you clear any doubts regarding the time, will help you in building your resume, conduct workshops, help you ace your interviews, and so much more. There are 1300+ industry mentors and 20+ professors across the program. There are also award-winning faculty who will be teaching you, and you can learn from.
Hands-on Learning
As you are pursuing the executive management course in the US by Great Learning, you will also be working on several real-life business problems and projects. These real-time projects will help you gain a more practical understanding and insight into the technical aspects and techniques that are used by advanced management. You will work on a capstone project that is designed to employ all the methods that you have learned all through the online classes and thus, help you better your skills and understanding. 1000+ projects have been completed to date, in 22+ domains. There are datasets from companies such as Uber, Amazon, and Netflix.
Course Curriculum
The course curriculum in the Executive Management Program by Great Learning covers management foundations. You can also choose from two specialisations- Marketing Management, or Data Science and Analytics.
Management Foundations 1
- Effective Communication
- Micro Economics
- Marketing 1
- Financial Statement Analysis
- Statistical Methods for Decision Making
- Business Finance 1
- Operations Management
- Organisational Behavior and HR
Management Foundations 2
- Leadership and Negotiation
- Macro Economics
- Marketing 2
- Managerial Accounting
- Entrepreneurship and Innovation
- Business Finance 2
- Supply Chain Management
- Strategic Management
Under Specialisation 1, Marketing, you will learn the following topics
- Digital Marketing
- Consumer Behavior
- Product and Brand Management
- CRM
- Services Marketing
- B2B Marketing
Under Specialisation 2, Data Science and Analytics, you will learn the following topics
- Python for DS
- Business Analytics
- Machine Learning
- Data Visualization using Tableau
- Web and Social Media Analytics
- Introduction to DL, AI, BD and Applications
E-portfolio
By the end of the Executive Management Program in the US by Great Learning, you will also receive a certificate. This certificate can be easily shared on social media platforms such as LinkedIn. You can also build an E-portfolio that includes all the projects that you have worked on during your program at Great Learning. All you have to do is join the online executive Management program by Great Learning and let your career bloom.