Introduction to Analytics

Learn Analytics from basics in this free online training. Free Digital marketing course is taught hands-on by experts. Learn Spectrum of Analytics, Descriptive Analytics, Diagnostic, Predictive and Prescriptive Analytics in detail

Instructor:

Mr. Rounak Dholakia
4.51
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Ratings

Beginner

Level

1.5 Hrs

Learning hours

48.4K+
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Skills you’ll Learn

About this Course

This introduction to analytics course covers the fundamentals of analytics, including Business Analytics. Business Analytics is the practice of analyzing data to make data-driven decisions in a business context. One example of this is Amazon Recommendation, where data is used to recommend products to customers. The spectrum of analytics is divided into four categories: descriptive, diagnostic, predictive, and prescriptive analytics. Descriptive analytics describes what happened in the past, while diagnostic analytics helps to identify why it happened. Predictive analytics uses data to predict what might happen in the future, and prescriptive analytics recommends actions to achieve a specific outcome.

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Course Outline

What is Business Analytics
Examples
What Constitutes Analytics
Amazon Recommendation
Spectrum of Analytics
Descriptive Analytics
Diagnostic , Predictive and Prescriptive Analytics
Data Science Vs Data Analytics

Our course instructor

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Mr. Rounak Dholakia

Academic Operations Head (PGP DSBA)

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72.1K+ Learners
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3 Courses
He currently heads the academic operations for PGP DSBA. Mr Rounak is a seasoned analytics practitioner with 10+ years of experience in providing analytical solutions to Fortune 500 clients across different industry vertical – banking, retail, CPG and pharmacy retail.

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Introduction to Analytics

1.5 Learning Hours . Beginner

Why upskill with us?

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