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Google Display Campaign

Create and manage display campaigns effectively with this free Google Display Campaign Course.

4.53
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Ratings

Beginner

Level

2.25 Hrs

Learning hours

23.8K+
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Skills you’ll Learn

About this Course

Google Display Campaign is a type of online advertising that allows businesses to display ads on Google's vast network of partner websites. Display ads are typically banner ads or other visual ads designed to catch the user's attention and prompt them to take action, such as clicking through to the business's website. Google Display Campaigns allow businesses to place ads on websites across the internet. This allows businesses to reach a wider audience and promote their products or services to a larger group of people.

In this free Google Campaign course, you will first get an intro to Google Display Network- GDN. Then you will understand why to use GDN and learn about its various types. The course will then give you a brief on various types of targeting. To understand the working of the campaign, you must understand its prerequisites. Thus, you will also go through the prerequisites needed for campaigns. You will then learn to create your campaign and understand your target audiences. You will learn to focus on the targeting topics for the campaign. Lastly, you will understand the process of adding images and videos to your campaigns. Learn Google Display Campaign free by enrolling in Great Learning's Google Display Campaign course online.

You must have good marketing knowledge to bring a greater length of brand awareness. Get into Great Learning's Best Digital Marketing courses, enroll in the Degree and PG programs of your interest and secure a certificate of course completion.

 

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Course Outline

Introduction to Google Display Network
Why use GDN and Understanding the Types
Types of Targeting
Prerequisites needed for Campaigns
Creating your Campaign
Understanding Audience Targeting
Targeting Topics for the Campaign
Adding Images and Videos

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Google Display Campaign

2.25 Learning Hours . Beginner

Why upskill with us?

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700+ free courses
In-demand skills & tools
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Free life time Access

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