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3-5 hours of self-paced content
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Real-Life Industry Examples
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Frameworks and Tools
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Special ePortfolio Mention
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Course certificate
USD 500
USD 500
Companies today are using Artificial Intelligence to identify trends, make better decisions, and ultimately gain that edge to set themselves apart. The online course by the UT Austin faculty will take you through the tools needed to implement Artificial Intelligence into your projects and products.
Artificial Intelligence is no longer an option, it has become almost vital for businesses and projects across the globe. As the scope and size of projects grow, project and business leaders need to stay ahead by having practical knowledge. It has become important for business leaders to look at AI through the lens of business capabilities rather than technologies.
AI can support three important business needs: automating business processes, gaining insight through data analysis, and engaging with customers and employees. While the impact of AI can be huge, and transformative, It is essential that we have a coherent understanding of AI as a technology and business tool both.
The course comes with the objective to decode AI and other jargons to understand how to implement it in various products and projects. You will be able to learn important concepts, user case studies, and gain a deep understanding of algorithms. By the end of this course, you will discover the various ways you can power ahead of your organizational growth by implementing AI into your products.
Director, Center for Analytics and Transformative Technologies Texas McCombs, University of Texas at Austin
Former VP and Head of Product Qualtrics, United States
Module 1
This primer on AI will take you through the background of AI and its relevance in today’s time. It will help you understand the relevance of AI across various industries and domain
An introduction to the core of AI- Algorithms and their applications - types of algorithms and where to apply, supervised & unsupervised algorithms, and much more.
Module 2
Decipher how AI is used in everyday products often without us knowing it. Real-world Examples: Netflix movie recommendations and determining who gets the COVID-19 vaccine.
Importance of putting AI-first and developing an AI-based mindset. What product leaders need to learn and understand while implementing AI. Understand with a real-life example of Qualtircis on mobile and social media revolution.
Now that the Theory is done, we need to build models. Find answers to What is the job to be done? How will your algorithm learn?, and Where will you get the data and how do you ensure its quality?
Determining the correct AI objectives is half the task done and benchmarks your project’s requirements
Module 3
Learn importance of determining the correct AI objective and benchmarking it. Understand how AI algorithm provides feedback on ways to improve customer experience with real-life examples of Facebook targeting. Implementing design thinking to optimize user behavior.
Learn about Probabilistic systems with a real-life example of Qualtircs NLP. Understand how AI takes time to learn and how to set the framework to think of the right algorithm. When to use Supervised vs. Unsupervised vs. RL.
Learn how Data is used by the algorithm to improve itself. Real-life examples of how data is used to onboard the user for the first time and personalize the product for the user e.g: Netflix. Qualtrics. Framework for incorporating data into your product.
Get a 'Building AI-first Products' certificate from Great learning which you can share in the Certifications section of your LinkedIn profile, on printed resumes, CVs, or other documents.
The Projects and Skills acquired as a part of this course will have a special place in your ePortfolio.
The course content access will be provided to you 6 months after you enroll in the course.
The course will be available to you for a period of 3 years. You can revisit the course content anytime you want.
Once you enroll, you will have access to a course discussion forum where you can post all your queries and they will be answered by GL Gurus.
This course will be completely online and will provide you with access to high-quality content videos, case studies, and real-life projects. There will be a discussion forum where our GL Gurus will be available for answering your queries.