Sentiment Analysis – Using AI to Understand Customer Emotions

AI-powered sentiment analysis identifies whether customer feedback is positive, negative, or neutral.

What is Sentiment Analysis?

How Does It Work? AI analyzes text from reviews, social media, and surveys by detecting tone, keywords, and context.

Why Does It Matter? It helps businesses understand customer emotions to improve services, products, and brand loyalty.

Real-World Uses Brands monitor sentiment on platforms like Twitter and use insights to adjust their strategies.

Optimize Campaigns and Customer Service Use sentiment analysis to refine ads and address issues in real time, boosting customer satisfaction.

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