Introduction
“It’s useless to be creative unless you can sell what you create.”
“Advertising is based on one thing: Happiness.”
“Spend 50% of your time writing your headline.”
Can you guess what is similar in the three quotes mentioned above?
Yes, they are from the popular TV series on advertising called Mad Men, but there is also something else. All of them can be seen stamped on the walls/websites of the best digital marketing service providers in the world.
Now more than ever, digital marketing services have become the need of the hour. The COVID-19 pandemic has changed traditional marketing completely but all top-notch digital marketing services originate from classic advertising.
Deloitte’s 2020 report on marketing and consumption patterns shows a massive increase in digital sales and traffic from social media in the global lockdown. Such trends have been estimated to sustain post-pandemic with the same report suggesting that ‘digital marketing’ will decide the next market leaders in any industry.
What are the top digital marketing service providers?
Digital marketing services come in a wide variety and forms. While some companies deal with a specific service like social media marketing, others are industry leaders in providing all services that come under the umbrella of digital marketing. Also, have a look at the Digital Marketing course.
Here is a list of top digital marketing services from across the world:
Uplers
Founded in 2012
Sydney-based Uplers is a one-stop platform for all things digital. They offer digital marketing services apart from services such as website designing and development. Having served over 7000+ clients in over 52 countries, they are rated 4.9/5 on Clutch, a platform that gives in-depth client reviews.
Clientele includes Amazon, Oracle, DHL, Facebook, Disney, National Geographic, and 20th Century Fox.
Notable Case Study: Curalife
Problem: Curalife is a global well-being company that helps people fight chronic illness with natural, non-prescription products. The company wanted to launch new products besides anticipating an increase in open rate, conversion rate, and sales through emails and the landing page. They also wanted innovative design in email templates and landing pages.
Solution: Uplers rolled in their research team to study the style and composition of Curalife’s website and then designed email templates, coded them in mobile-friendly ways that would help customers redirect to its landing pages.
Result: Curalife increased their conversion rate on landing pages by 50 percent, a breakthrough in their digital marketing endeavors.
Ignite Visibility
Founded in 2013
Led by industry expert and UC San Diego faculty member John Lincoln, this digital marketing service is a four-time champion of the Inc.5000 company (2017, 2018, 2019, and 2020). One of the key attractions of this agency is its proprietary digital marketing forecasting system that allows clients to consistently achieve their goals every quarter.
Clientele: Tony Robbins, Wedding Wire, The General Insurance
Notable Case Study: Digital Marketing for Safety Education Company
Problem: As a digital marketing partner, Ignite Visibility worked on public relations, content creation, email marketing, branding, and graphic design to give a makeover to the client that was struggling across quarters.
Result: Safety Education Company reflected 125% ROI on their email marketing campaigns and 250% ROI on their PPC( pay-per-click) work.
WebFX
Founded in 1996
As a full-service digital marketing services company, WebFX prides itself in delivering over $ 2.4 billion in revenues for its clients. The company also has partnerships with top-notch companies like Google, Salesforce, Facebook, and more.
Clientele includes Hilton Hotels, Fortis Healthcare, Wrangler, Fujifilm, Subway, Verizon.
Notable Case Study: HydroWorx
HydroWorx manufactures aquatic therapy pools for healthcare, sports medicine, and the military for rehab and strength conditioning for millions of people around the world.
Problem: The company wanted to work on its SEO and venture digitally into social media marketing.
Solution: With the help of digital marketing services, HydroWorx saw an increase in conversions, growth in organic traffic by 236%, and a rise in contact form submissions by 131%.
Although HydroWorx’s goals have changed now, the company claims that WebFX is best suited for them because they focus on the former’s KPIs.
Power Digital Marketing
Founded in 2012
Based in San Diego, this digital marketing services company serves mid-market companies in the consumer products, retail, and business services sectors. Power Digital Marketing has more than 300 employees working in various departments within the company.
Clientele includes P&G, Airbnb, Zola, Casper, Dropbox.
Notable Case Study: Mielle Organics
Wanting to upscale their brand performance in a hyper-competitive market, Mielle approached Power Digital Marketing for driving data-driven growth.
Problem: Mielle Organics was unwilling to move away from traditional marketing practices and sceptical about what performance marketing could achieve.
Solution: Power Digital Marketing used machine learning and qualitative analysis to accurately predict and delineate the best strategies that would help Mielle upscale brand performance within the first six months of this collaboration.
Result: Consequently, the company witnessed an 85% increase in revenue within 3 months’ time, sitewide revenue scaling by 192% YoY, and transactions increased by +63%. More importantly, Power Digital helped the brand increase valuation for its $100mm capital infusion.
Disruptive Advertising
Founded in 2011
An advertising-marketing firm that chooses its clients, Disruptive Advertising is an industry leader in leading marketing with numbers. Based in Utah, this digital marketing service company started as a small marketing agency and rapidly attracted big clients because of its data analytics approach applied to marketing.
Clientele includes Adobe, PennyMac, Horse & Rider, Instructure, and Wandro.
Notable Case Study: Security National
Problem: Security National, an insurance company, wanted to generate leads and recruit more agents with the help of Google and Facebook campaigns.
Solution: It recruited Disruptive Advertising to manage its campaigns.
Result: Security National witnessed a significant decrease in client’s cost per lead and an increase in leads that attracted new talent.
Conclusion
While we have discussed the top 5 best digital marketing services, this list is not all-inclusive. So whatever it is that you or your company are looking for, let me tell you there is a booming digital marketing industry out there that can cater to each of your needs.
If you wish to know more about digital marketing and ace this sector that is changing traditional marketing and advertising industries forever, consider enrolling in our PG Program in Strategic Digital Marketing.
This is a one-of-a-kind program curated for meeting the needs of digital marketing professionals in the industry today.
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